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Local farmers move sales online to accommodate social distancing measures

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(Greenville, W.Va.) WVVA - Farmers have been dealing with uncertainty for ages. John Spangler of Spangler Family Farms, which produces Jumpin' Johnny Gourmet Popping Corn see the Coronavirus pandemic as another moment for farmers to adapt.

Spangler said, "Every year as farmers we face tons of challenges and no two years is ever the same and right now, we face a huge challenge with this pandemic."

Allison Tomlinson with the WVU Extension Service in Monroe County said, "Things I'm hearing from area producers- especially those crop producers- are those marketing channels of how they're going to get their product out."

With social distancing and stay-at-home measures farmers markets are all but shuttered. Spangler is adapting by shortening the supply chain- planning to sell directly to consumers through online selling platforms. He said it's something he's seen coming for a while and now some farmers markets are scrambling to get their up and running.

The way it works is food is purchased online or through an app similar to online shopping. Then consumers pick up their products at a prearranged location.

Tomlinson said, " Just because there’s a pandemic going on in our world and the rest of the world has stopped, farmers can’t and won’t do so."

Haley Brown

Multimedia Journalist

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